The world of business has been overly masculinized.
Profits and procedures have trumped people.
It’s time to bring feminine values back to business and honor the messy, creative, fulfilling, life-changing process that is giving birth to a new business!
We do this without throwing anything away. Structure, discipline, order, and ambition are all useful means to create something great, so long as we stay tender.
My purpose is this – to help visionaries give birth to businesses based on feminine values and fueled by healthy ambition*.
* Ambition (n.) a strong desire to do or to achieve something, typically requiring determination and hard work.